Marketing, Digital, Branding
Building brands and businesses that combine the power of digital, design and communication
Marketing, Digital, Branding
More about Srikanth SK
Building brands and businesses that combine the power of digital, design and communication.
Spent 17+ years at Asian Paints handling a number of roles in Sales & Marketing.
Key highlights from this period:
1. Building long term strategic roadmaps for growth businesses. Set up and ran the innovation portfolio at AP for five years, leading the expansion of brand AP into new businesses like industrial adhesives, craft glue, aerosols, wall decor, wall paper etc.
2. Proven track record in brand building: Launched 12 new brands across product categories
3. Driving digital engagement and conversions and creating digital communities powered by content
Has recently joined Dr Agarwals Eye Hospitals as CMO. The mandate is to structure the marketing program for the group that runs 95+ hospitals and builds bio-medical diagnostic devices. He is also leading a digital transformation project at Dr Agarwals with the objective of using the power of data and analytics to improve patient outcomes.
Director Finance at Ericsson India Pvt Limited. Ex - Oracle, IBM
Finance, Contracting, Budgeting
Uplevel your career. Understand how to navigate business challenges.
Journey of Zero to One is challenging. Take some sherpas along.
Supplement theory with practice. Stand out during interviews .
E.g. - Pricing, Driving growth, Branding, Product Management, Competing Vs Partnering
E.g. - Building teams, Designing culture, Coaching young managers, Recruiting as a superpower
E.g. - Career paths, Relaunching my career, Designing a development plan, Managing Reviews