Street Smarts by Norm Brodsky , Bo Burlingham


Norm Brodsky , Bo Burlingham


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Book Summary

# Key Takeaways from Street Smarts:
- The importance of street smarts in addition to book smarts for success in the business world.
- The concept of "street smarts" as a combination of practical knowledge, intuition, and adaptability.
- The role of street smarts in decision making, problem solving, and networking.
- The importance of continuously learning and adapting in order to stay ahead in a constantly changing business environment.
- The value of being able to think on your feet and make quick, effective decisions.
# Practical Application of Street Smarts:
- Utilizing street smarts to navigate difficult situations and make tough decisions in the workplace.
- Incorporating street smarts into leadership and management styles to better understand and connect with employees.
- Using street smarts to identify and capitalize on opportunities in the market.
- Applying street smarts to build and maintain a strong network of contacts and resources.
# Valuable Insights for Leaders and Managers:
- Chapter 3: "The Art of the Deal"

- offers insights on negotiation and deal-making strategies.
- Chapter 5: "The Power of Perception"

- discusses the importance of perception and how to use it to your advantage.
- Chapter 7: "The Art of War"

- explores the concept of competition and how to stay ahead in a competitive market.
- Chapter 9: "The Art of the Pivot"

- provides insights on adapting and pivoting in response to changing circumstances.
# Effective Case Studies and Examples:
- The story of Steve Jobs and his ability to think outside the box and take risks in order to revolutionize the tech industry.
- The success of Amazon and its founder, Jeff Bezos, in constantly adapting and innovating to stay ahead in the e-commerce market.
- The rise of Airbnb and its founders, who used their street smarts to identify and capitalize on a gap in the market.
- The example of Oprah Winfrey and her use of street smarts to build a successful media empire. In conclusion, Street Smarts offers valuable insights and practical strategies for individuals in leadership and management roles. Its principles can be applied in real-world scenarios to navigate challenges, make effective decisions, and stay ahead in a constantly changing business environment. The book also includes compelling case studies and examples that effectively illustrate its principles.

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